Kim, I agree with you wholeheartedly, and so does my sister! When my sis was expecting 15 years ago, I kept telling her to read to the baby, even though it wasn't born yet. She got into the habit of reading to her child, and now credits me (and "my" idea) with my niece's good grades and love of reading.
On the opposite side of the coin, my 9-year-old stepson was and is read to rarely by his mother. I used to read to him before bed, but he no longer wants to even listen. He has no interest in books and reading and has a hard time with it. I am firmly convinced that if his mother had read to him every day, he would also love to read.
Just a little anecdotal evidence, but quite compelling, IMHO.
Miss Kitty, who intends to continue to encourage everyone she can to read to their kids!